Le Garage Boutique Sale was started in Austin, TX about 15 years ago. Our twice yearly sale event supports local independent retailers by cooperatively providing the sale experience that “outlets” do for corporate chain stores. Retailers love it because their old inventory is recycled into cash and they have positive exposure to hundreds of new customers. Shoppers love it because they walk out with the season’s biggest bargains—-from Austin’s best boutiques & designers.
Who can participate?
Le Garage Boutique Sale is designed specifically for local independent businesses who have a retail location here in Austin, Texas and who are not part of a national or international chain. Of course, we love to support local designers, internet businesses with a community presence, and local vintage and recycled clothing enterprises, however brick and mortar boutiques DO have priority—–as well as vendors that have participated previously. Our focus is on attracting local retailers who carry this season’s fashion-forward designs as well as those who like the tried and true. We are presenting a diverse selection of goods for our shoppers from young, edgy and casual to elegant, classic, world -renown designs for men, women, children and the home. In our exhibitor admission process, we do take into consideration an appropriate mix of exhibitors from each category. We are not just trying to fill our hall, we are curating a great selection of boutiques.
Thursday, January 23, 2014, 5:30 p.m.- 8:30 p.m. (new….VIP Pre Shop)
Friday, January, 24, 2014, 11 a.m. – 7 p.m.
Saturday, January 25, 2014, 11 a.m.- 6 p.m.
The January 2014 event will be held at Palmer Events Center located at 900 Barton Springs Blvd.
Why should my business participate in Le Garage Boutique Sale?
When is the last time you had several hundred shoppers in your store—just to shop your sale racks? Not only will you clear out your old merchandise, but you will have exposure to more new customers then any advertising can bring to you for $200.00 over two & a half days. Take a look at our testimonials OR let us put you in touch with other retailers who participate in the event so that you can find out if Le Garage Boutique Sale would be a good fit for you and your business.
Is it expensive to participate?
No, in fact, it’s very inexpensive! We know that the participating boutiques are selling their inventory at or below cost, so we try to keep your expenses super low so that you can pass on the savings to the customer. Also, you can reserve your space in 10 ft x 10 ft increments and only pay for what you need based upon the amount of inventory you have left. The January ’14 event is $200.00 per 10 x 10 space—up to 4 spaces. Additional booths above 4 are $150/each (first 4 are $200 ea., booth # 5, 6, 7, etc. = $150 ea.). Electrical and table/chair rental is available for an additional fee. Free wi-fi.
How is Le Garage Boutique Sale promoted/advertised?
In addition to paid advertising (Austin Monthly Magazine, Austin Chronicle, Austin Tidbits, Culture Map, Tribeza, Study Breaks, etc), we will promote through this website, Facebook, Instagram, Twitter, a direct email list of shoppers (7,500 +). We send press releases to all local newspapers, blogs, magazines, tv stations and event listings. We will deliver event posters to all participating stores and various other local businesses prior to the event. Please feel free to suggest any additional resources we’ve overlooked. It is also very important that you contact your loyal customers. We will provide an emailer and a flier for you to distribute to your shoppers prior to the event. Your customers appreciate being invited to your “warehouse sale”! You should also include event details on your website, Facebook page, twitter, in your advertising, newsletters, etc. We can provide logos/images if needed. Remember, VIRAL MARKETING IS KEY! Over 80% of our shoppers find out about the event from a participating store, our email list or from a friend. Only 8% found out through paid advertising!
Is there wireless internet at Palmer?
Yes…there is FREE wireless internet!!
I still have more questions…..
See link below to “Vendor FAQ’s and Suggestions“. If you don’t find your answer here, contact us and we’ll respond asap.
How do I sign up???
- Download and complete the exhibitor application/contract (see link below). Mail app/contract and check to: LeGarage Boutique Sale/301 McConnell/Austin, TX 78746. Booth will NOT be reserved unless check is rec’d with app. If you are a new vendor, please include photos of your store/products.
- Please note that submitting an application form does not guarantee participation in Le Garage Boutique Sale. You will receive an official confirmation from us when we are holding space for your business.**
- Read through the Vendor FAQ’s/Suggestions (see link below) for tips on how to prepare for the sale. This contains VERY helpful information.